Competitive Moat
Recently read an Twitter post about 20 moats and thinking how to relate to my ideas and current setup.
Typically as I am side hustling, my ideas relatively low moat. I will just based them in term of cost to front load and test.
Moats from low to high
Merch / print on demand: I followed a marketing email group and it shared a post by tinymarketinglab to create scale selling Amazon Merch at Gearbubble. I think it was a great idea and restarted this (had merch with 3 shirt and then stop). I watched Ryan Hogue Merch video to learn a bit more. I think it is relatively passive if I can nailed this. All it take is a graphic design app ( I used Over since it support 4500x5400 which Canva didn't). The problem is this is so low competition that there is too much supply. Already hit my 10 tier limit and still uploading in Redbubble. Also got my 1st view from Redbubble. My goal is to ignore everything till I hit Redbubble upload limit.
Content sites. This require frontloading on content, hosting, domain, keyword research. I am still improving my process but hope my 9 sites will become better. Earning from Amazon affiliate and ads which is nice and relatively passive. A recent podcast with onehourprofessor revealed that updating content is key too and not more content. I aimed to keep having 1 writer research and write content while I improve the posts older than 1 year. (To let it rank properly and provide me data).
E-commerce / Dropship. My experience at this is that customers have lots of questions. As much as e-commerce earns money, it require time and money to maintain. Either you get Virtual Assistant to answer questions or you have to do it yourself. As time is precious to me as a father and full time employee, I never devote much time to it yet. Yet because I think if I sell a Amazon Merch shirt well, I will probably start a temp Shopify store on that niche and FB ads it and sell off the shop in Flippa.
Software/SAAS. I have been thinking of this since I am trained in programming. But you really need to maintain a product which is even more time consuming and urgent than e-commerce.
Other than these, I am still planning a membership site or maybe private FB group. My goal is to progress one of my purpose in life which is to help people get healthier.
The group will be to promote healthier product like low carb diet or alternative. To filter out really interested people, I might make it a paid membership. Maybe free to join but members get promotion to my Dropship shop and other giveaway. Will lose money at the start but hope to build a healthy weight group.
I need to figure my value proposition to the people. Have seen other membership and will see if I really want a free tier (maybe earn from ads then).
So many things you can do in life so do try to maximise yours.
Recently I heard Tokopedia (Indonesia top few e-commerce website) founder mentioned in 2014, he started it just to provide useful information and platform. He was a super moderator and find people got cheated giving money to stranger.It was never the goal to be e-commerce. Funny how things end up in life.